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I help SMB Owners reduce their feelings of isolation by placing them on a board of peers.


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Since 2007, Ric has dedicated his career to creating a safe place where Orange County, CA executives can go to work on their businesses.


Ric is the Orange County, CA, business partner with Renaissance Executive Forums, a global community of business leaders with over 2,500 CEO members.


Ric also hosts Orange County’s longest-running business talk show, the Critical Mass Business Talk Show, which he started in 2009. An international keynote speaker, he is also the author of three business books, including an Amazon best-selling business book.


Ric wrote the first-ever book about why CEOs and business owners join CEO Peer Groups® as well as other books on insights gleaned from his CEO peer groups.

He is the author of the Amazon best-selling business book, Killing Cats Leads to Rats which examines ways to mitigate the unintended consequences of business decisions citing more than a dozen examples of nationally known companies.

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Ric believes that "laughing leads to learning" and delivers fun and engaging performances designed to share the actionable principles contain within his SECURE Model for avoiding, reducing, or minimizing the negative effects of unintended consequences. 


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